Storytelling for Internal Communications

Storytelling for Internal Communications

September 23, 2020 - September 25, 2020 | Washington, D.C.

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Super Early Bird

Register by June 19 to save $400

Discover innovative ways to inspire, connect, and drive employee engagement, involvement, and collaboration across your organization from:

Chandra McLean | Volkswagen

Chandra McLean

Manager, Internal Communications


John Martin | EPA

John Martin

Communications Director

Environmental Protection Agency

Sarah Shields | ARC

Sarah Shields

Manager, Internal Communications

Airlines Reporting Corporation (ARC)

Michelle Gebhart | EPA

Michelle Gebhart

Customer Adoption Program Manager

Environmental Protection Agency

Sherie Burton | Fenstermaker

Sherie Burton

Director of Corporate Communications


What You Will Learn

Hear how leading organizations are staying on top of new internal communications trends in order to ensure that their employees remain productive, engaged, and interested in the role that they play in achieving organizational goals.

Cut through the clutter and get your employees involved in your storytelling strategies. Take an inside look at how your peers have harnessed the power of storytelling, including how to:

  • Build an employee engagement metric: mobile, web and email
  • Merge technology with traditional methods to transform culture and engagement
  • Develop powerful storytelling to boost their employee engagement
  • Give your employees a voice and let their culture be heard
  • Cultivate compelling stories and communications using design thinking
  • Use video to highlight different departments and c-suite executives to engage all employees
  • Break down silos and build trust
  • Build community in employees during times of change
  • and more! 

Benefits of an All-Access Pass

Maximize your time out of the office–Attend the interactive workshop day on Tuesday, September 23

Join your peers for 3 interactive, round-table discussions designed to provide you with solutions for your most pressing challenges. These workshops will prepare you for the two-day general sessions, provide you with hands-on training and allows you to dive deep into the topics that mean the most to you.

Workshop A: Influencing Your Employees: Crafting Messages that Motivate The to Say “Yes!”
Workshop B: Cultivating More Compelling Stories and Communications Using Design Thinking
Workshop C: A Step-by-Step Process to Link Your Communications to Organizational Strategy and Measure Its Impact

Who Should Attend

This conference has been researched with and designed for Directors, Managers, Vice Presidents, Specialists, Officers, Leaders and Consultants who are working in:

  • Employee Engagement
  • Employee Communications
  • Global Communications
  • Employer Branding
  • Corporate Communications
  • Human Resources
  • Internal Communications
  • Employee Communications
  • Organizational Development
  • Global Communications
  • Brand Communications
  • Intranet Content & Communications

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